All Entries Tagged With: "Tata Sky"
Dish TV ties up with neighbourhood operators to push own set-top boxes & install connections
NEW DELHI: Stiff challenge from digital cable operators has forced India’s biggest direct to home (DTH) television company, Dish TV, to tie up with neighbourhood cable operators, opening up a new front in the war between the DTH and cable industries. India’s top four metros-Delhi, Mumbai, Chennai and Kolkata-will replace all analog television networks with digital transmission from July 1, 2012. This has led to a scramble between multi system operators (companies which create and distribute a bouquet of channels through cable networks) and DTH operators who transmit their own bouquet »»»
Tata Sky gearing up to meet demand post-digitisation
Direct-to-Home (DTH) broadcaster Tata Sky is gearing up to meet the demand for new connections that would come up from the four metros following digitisation of cable TV networks from July 1. Households in the four metros – Delhi, Mumbai, Chennai, and Kolkata – will have to switch to digital TV before June 30 as the Information and Broadcasting Ministry has mandated nationwide cable digitisation as recommended by the Telecom Regulatory Authority of India (TRAI). Vikram Mehra, chief marketing officer, said Tata Sky has enough set-top boxes to cater to the expected demand. “We are »»»
India’s DTH base ends 2011 with 45 million subscribers
India’s DTH pay TV market ended 2011 with almost 44.4 million subscribers, 30 million of which were on a net basis. This is equivalent to 25-30 per cent average market share, according to Media Partners Asia’s (MPA) latest research findings. Dish TV continues to lead with a market share of 28.2 per cent, while late entrant Videocon D2H has seen robust additions to surpass Big TV. Tata Sky and Airtel Digital TV have 19 per cent and 16 per cent market share, respectively. Big TV and Sun Direct have seen limited growth due to funding, churn and legacy satellite issues. In November 2011, major »»»
TV sector gears up for digital deadline
With the official deadline for phasing out analog cable TV services fast approaching, digital cable and direct-to-home (DTH) companies are worried because customers are not adequately aware about the mandatory need to switch over to digital services, which will lead to a last minute scramble for settop boxes. Senior industry executives told Mail Today that although digital customers have been growing, there seems to be lack of awareness about the government’s decision to phase out cable TV networks from Delhi, Mumbai, Kolkata and Chennai by June 31, 2012. Noida and Gurgaon are next in line »»»
Comedy Central now available on Tata Sky
MUMBAI: Direct-to-home (DTH) services provider Tata Sky has added English comedy channel, Comedy Central, on its platform. Comedy Central, the latest channel from the Viacom18 stable, will be available on channel no 218 on Tata Sky platform in its English Entertainment pack. Priced at Rs 50 per month, the English Entertainment pack has nine more channels- AXN, BBC Entertainment, Discovery Turbo, Fox Crime, FX, NDTV Good Times, Star World, TLC and Zee Café. Comedy Central, has a mix of various comedy genres such as sitcoms, stand-up and gags, British comedy, sketch comedy, etc. The channel’s »»»
Cable operators facing set-top box shortage as digitisation deadline approaches near
NEW DELHI/MUMBAI: Five months before time runs out for homes across India’s top four metros to switch to digital transmission to continue watching cable television, operators are battling short supply of set-top boxes as well as ignorance among consumers. More than 60,000 set-top boxes need to be installed every day to enable an estimated 10 million homes across Delhi, Mumbai, Chennai and Kolkata to meet the deadline mandated by the government. But with India going digital at the same time as Brazil, Russia, China and South Korea, among other countries, set-top box makers are finding it difficult »»»
DTH industry showing signs of churn
India’s competitive DTH industry is moving towards more customised offerings such as video-on-demand, Catch UP TV and cheaper channel packs in regional languages. DTH players are realising that in future the “customer will be king” and “what you want to see and when you want to see” is the new mantra. “We feel that DTH needs to adjust according to preferences of viewer and not the other way round,” said Vikram Mehra, chief marketing officer, Tata Sky. While Tata Sky has introduced video-on-demand and “Catch Up TV” that allows a subscriber to »»»
