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DTH industry continues to expand rapidly

DTH industry continues to expand rapidly

Tata Sky has managed to surprise subscribers with technology innovations ever since its launch; the latest being Tata Sky Video on Demand which includes Catch Up TV and VoD Movie Library. Sanjeev Sinha caught up with Mr. Vikram Mehra, Chief Marketing Officer, Tata Sky, for his views on how Tata Sky is ready to change the way we see DTH in India. Excerpts: There have been many innovations in the DTH industry since its inception. Are there any more future technologies in the loop? Tata Sky has always been in the forefront of introducing future technologies and innovations in the Indian DTH industry. »»» 

DTH ops want govt to take measures for cheaper STBs

DTH ops want govt to take measures for cheaper STBs

NEW DELHI: Even as most DTH operators differ that a common Open Architecture based set-top box could ensure technical interoperability among different operators, they are unanimous that the government should take steps to reduce the cost of the STBs. Meanwhile, most operators have lauded the government’s efforts towards digitisation and expressed their willingness to support these measures. The comments came in response to a Consultation Paper issued by the Telecom Regulatory Authority of India on the possibility of technical interoperability and technical compatibility among different DTH »»» 

Indian DTH firms bet on premium services, but cost a worry

Indian DTH firms bet on premium services, but cost a worry

The Indian Direct-to-home (DTH) broadcast market is witnessing a flood of premium and add-on services like HD (high definition) and gaming features, but cost remains a stumbling block in efforts to woo customers, industry players say. In the last six months, major players like Dish TV, Tata Sky and Airtel have launched high-end services like HD and PVR (personal video recording) in efforts to diversify their product in an increasingly crowded DTH broadcast industry, but the jury is still out on whether traditionally cost-sensitive subscribers will take the bait. “This market will grow, but »»» 

Tata Sky offers ‘Special Summer Bonanza’ for kids

Tata Sky offers ‘Special Summer Bonanza’ for kids

Tata Sky has introduced a ‘Special Summer Bonanza’ that includes a host of non-stop fun-filled activities on Actve Wizkids. According to a company release, kids can enjoy theme-based weeks like the Mahabharath Week featuring historical and mythological tales from the Mahabharath in an extremely interactive and fun-loving manner; Art & Craft Week to develop and enhance their skills with a range of art and craft workshop; Witty Stories Week featuring well-known tales of Akbar & Birbal, Tenaliram, Mulla Nasruddin that showcases the characters intelligence to wriggle out of rigid »»» 

Monthly ARPUs of DTH players will climb to Rs 220 by 2014

Monthly ARPUs of DTH players will climb to Rs 220 by 2014

Direct-to-home (DTH) players, most of whom have been bleeding till now, could finally be making profits in 2014. But the DTH sector will have to pay a price for that – consolidation will see the number of players shrinking from six to four, says the latest Asia Pacific Pay-TV and Broadband markets 2010 report by research firm Media Partners Asia. “We suspect the DTH market will consolidate from six to four platforms within three to five years, and estimate four will be making money at the EBITDA (earnings before interest, depreciation, taxes and amortization) level by financial year »»» 

A DTH war, for the record

A DTH war, for the record

Last month, Airtel launched their Personal Video Recorder (PVR) box with mobile-based recording and some other unique features. Soon, their competitor Tata Sky followed suit with both Internet and mobile recording signaling a new phase in DTH services. So if you are planning to reap the benefits, read on: Hardware The TataSky Digicom, with its circular layout for the record, forward, play, rewind and pause buttons, reminded me of an DVD Player. On the back, the box has standard connectors for your TV as well as Ethernet and USB ports. The Tata Sky+ box gives you 90 hours of recording, but I could »»» 

Set-top boxes get smarter

Set-top boxes get smarter

Direct-to-home players converge digital media to lure customers. Saif Ali Khan using his mobile handset to record his nagging on-screen wife Kareena Kapoor’s favourite TV serial in the direct-to-home (DTH) commercial of Airtel Digital TV seems to have triggered a war among other industry players. In a bid to win over customers, DTH service providers are offering features that combine digital set-top box (STB) with remote devices like mobile phones. Close to 2.5 million Airtel DTH subscribers can avail of the remote programme recording facility by paying Rs 5,990 (after a discount of Rs 1,000) »»»