All Entries Tagged With: "PPV"
Price cuts on pay-per-view movie platforms draw more viewers
In September, the Salman Khan action movie Dabangg smashed the box office and collected rave reviews as well. Barely a month after its exit from multiplexes, the film is appearing on Tata Sky Ltd’s pay-per-view movie platform, Showcase, at an affordable Rs.25. And within a week of its release on Showcase, Dabangg was ordered by more than 100,000 subscribers, according to Vikram Mehra, chief marketing officer at Tata Sky. For the record, Dabangg appeared on the direct-to-home (DTH) movie platform way before its debut on television. Viacom18 Media Pvt. Ltd’s general entertainment channel Colors »»»
“DABANGG” special on Tata Sky Watch it in only for Rs. 25/-
MUMBAI: Tata Sky Ltd., the JV between the Tata Group and STAR will show the sensational movie ‘Dabangg’ on its pay-per-view (PPV) service, ‘SHOWCASE’. Priced at Rs. 25/-, the mega blockbuster would showcase on 13th November and would be available till 13th December, 2010. All Tata Sky subscribers can now order and watch the most talked about movie of 2010 starring superstar Salman Khan with their entire family from the comfort of their home 24×7. Dabangg, the masala entertainer that was lapped up by cinegoers all over the country created Bollywood box-office history after breaking »»»
Media Track is marketing partner for Airtel digital TV PPV platform
MUMBAI: Airtel digital TV has appointed Sam Mall-promoted Media Track as the exclusive marketing partner for their pay-per-view (PPV) platform. Media Track is Mall’s start-up venture, which provides innovative marketing solutions to brands. Mall has over 25 years of experience in the domain of media sales and marketing. “Airtel has been the frontrunner in acquiring digital airing rights of latest movies. Media Track’s expertise in conceptualising and providing innovative marketing solutions to brands will help further strengthen plans for offering varied content for customers,” Mall said. Source: »»»
My Name Is Khan to be telecast across DTH platforms in India
MUMBAI: The Shah Rukh Khan starrer My Name Is Khan will be telecast across all Direct To Home (DTH) platforms namely Tata Sky, Dish TV, Sun Direct, Airtel Digital TV, Videocon D2H and Big TV. The movie will be aired on their Pay Per View (PPV) service and has been priced at Rs 50 per screening. Videocon d2h will premiere the movie from May 27, 2010 as part of its Pay Per View offerings. Videocon d2h CEO Anil Khera said, “We want to present to our customers the very best which will ensure customer delight be it via our content, services and even technological advancements. Now view latest »»»
Monthly ARPUs of DTH players will climb to Rs 220 by 2014
Direct-to-home (DTH) players, most of whom have been bleeding till now, could finally be making profits in 2014. But the DTH sector will have to pay a price for that – consolidation will see the number of players shrinking from six to four, says the latest Asia Pacific Pay-TV and Broadband markets 2010 report by research firm Media Partners Asia. “We suspect the DTH market will consolidate from six to four platforms within three to five years, and estimate four will be making money at the EBITDA (earnings before interest, depreciation, taxes and amortization) level by financial year »»»
Airtel digital TV premieres the latest blockbuster ‘Ishqiya’ on PPV
Airtel digital TV- the DTH service from Bharti Airtel – today announced the television premiere of ‘Ishqiya’, the latest Bollywood blockbuster of 2010. This movie features actors Naseeruddin Shah, Arshad Warsi and Vidya Balan, and is available on the Pay Per View (PPV) service. This critically and commercially acclaimed film will be available from March 13, 2010 on Channel No. 181 for only Rs. 25/-. Customers can order the film either for a full day or for any of the shows in a day by visiting the website www.airtel.in/digitaltv. Alternatively, they can send an SMS with the Movie Code »»»
Airtel digital TV premieres ‘Harry Potter and Half Blood Prince’ on Indian television
Airtel digital TV- the DTH service from Bharti Airtel – today announced the premiere of the latest film from the Harry Potter series ‘Harry Potter and Half Blood Prince’ on its Pay Per View (PPV) service. This highly acclaimed film will be aired for the first time on Indian television. The movie will be available from February 27, on Channel No. 210 on the PPV service of Airtel digital TV at Rs. 70 only. Customers can order the film either for a full day or for any of the shows in a day by visiting the website www.airtel.in/digitaltv or SMSing the Movie Code to 54325 or SMSing »»»
