All Entries Tagged With: "Big FM"
Big FM gears up for ‘Big Kannada Music Awards’
Bangalore: Reliance Broadcast Network’s Ltd (RBNL) radio arm 92.7 Big FM has announced ‘Big Kannada Music Awards’, a platform to recognize and celebrate outstanding talent in Kannada Music. The awards will be held at Bangalore University’s Gnan Jyoti Convention Centre on 22 August. An initial curtain raiser episode of 30 to 60 minutes as well as the award function will be broadcast on Star’s Kannada channel Suvarana. “The awards will be split into two main categories – Popular awards and Jury awards. The sub-categories under Popular awards are Love songs, Feeling songs, Josh songs, »»»
Mergers and consolidations – new mantra for FM stations
MUMBAI: Is there light at the end of the tunnel for the struggling private FM radio industry in India in the form of mergers and consolidations? The solution, that appears to be playing on the minds of several FM players might just reignite the radio industry by bringing the medium on the national advertising map but opinions are mixed about the effects of this trend on the industry. Marketing alliances between radio stations for monetisation and sustainability has become a standard in the Indian radio industry. But now radio stations are eyeing station acquisitions to increase their footprint »»»
Big FM inks sales deal with Dhamaal 24, Rangila FM
MUMBAI: Reliance Media World’s Big FM has entered into a strategic sales alliance with BAG Entertainment’s radio venture Dhamaal 24 and Raneka Fincom Pvt. Ltd’s Rangila FM in Raipur. This alliance further strengthens Big FM’s reach from the current 45 stations to 52 cities by offering additional seven stations. These seven stations include six stations of Dhamaal 24 and one stations of Rangila FM. Although Dhammal 24 has its presence with 10 stations, frequencies (Hissar, Patiala, Shimla and Ranchi) which overlapped with Big FM were exempted from the deal. The alliance offers advertisers »»»
