Archive for November, 2009
Cable operators crippling broadcasting industry: STAR
‘Under-declaration of revenues by as much as 90 per cent affecting business’. Making a strong pitch for revamping TV industry’s subscription model, STAR India today said that under-declaration of revenues by cable operators by as much as 90 per cent was crippling broadcasters. “Of the 80 million cable homes, we get paid for eight to nine million homes. So, only about 10 per cent is declared,” STAR India CEO Uday Shankar told PTI. “The cable operator does not share the rest 90 per cent with anybody else, and he does not pay taxes on that… The economics of the business has »»»
Community Radio Station for Hisar farmers
HISAR: Thousand of farmers in the Hisar district of Haryana will now be able to tune in to the first Community Radio Station (CRS) on FM 91.2 set up at Haryana Agricultural University. Apart from informing and educating farmers about agriculture and best practices in technology, seed,soil,weather, climate, it will also bring to focus important social issues and different government schemes for them. Set up at a cost of Rs 25 lakh, the state government now targets to set one such CRS in each district. Currently it has got clearance by the Central government and approval of funding for two more such »»»
Dish TV – Clear signal
Capital infusion should help DTH market leader Dish TV to consolidate its position in a highly competitive segment. A $100 million GDR issue and proceeds from a rights offer are likely to help India’s largest direct-to-home (DTH) service provider, Dish TV to expand its subscriber base and fend off competition. The company, which has a market share in the region of 37 per cent, is fighting with five other players with deep pockets—Tata Sky, Big TV, Sun Direct, Airtel and DD Direct Plus—for a larger share of the Rs 3,000 crore market. The improvement in subscriber numbers will provide »»»
Tata Sky Introduces "Karizma Contest"
Tata Sky subscribers have a great chance of winning a “Hero Honda Karizma (Base Model)” by playing games offered in the “Actve Games” package on their platform and submitting their scores as specified and prescribed hereunder shall be eligible to win the prize. Name of Contest: Karizma Contest Contest Period: 27/11/09 to 03/12/09 Number of Contest questions: One Frequency of change of questions: - Number of Winners: 1 Periodicity of choosing Winners: End of contest period Prize: Hero Honda Karizma (Base Model) Participation Fee: For every Valid entry »»»
DTH service is to expand – great competition with existing cable operators
Source: MediaMughals.com The Direct to Home (DTH) has been in news from quite some time and according to information it is likely to expand it services. DTH subscriber base in India is expected to increase the number of connections from the current 16 million to over 32 million connections in two years. But what other cable operators and service providers have to say on DTH is the main area of concern. They may increase the numbers but can that increase in number benefit user? For an overview of DTH, Media Mughals managed to gather some information from Piyush Mishra, G.M. Sales, Surbhi Broadband »»»
Radio One will no longer air content from BBC World Service
Source: afaqs.com Radio One, a joint venture between Mid-Day Multimedia and BBC Worldwide, will no longer air entertainment capsules produced by BBC World Service. The radio station had been doing so for the last three years. BBC World Service is a different company from BBC Worldwide, and produces content for multiple platforms including digital, radio and cable channels in several markets. The decision to enter into a content arrangement came into place to help provide a platform for BBC World Service, as it did not have any FM affiliation in India. Hence, Radio One has been airing and promoting »»»
My FM challenges the robber in listeners with Laakhon ki Chori
Source: afaqs.com With airwaves getting busier owing to an increase in the number of radio stations, there is a constant effort to connect with listeners. And on-ground is a smart pick for radio stations aiming to build recall in the masses. With this view, My FM announced Laakhon Ki Chori, an on-ground initiative in Chandigarh. To create buzz around the activity, My FM ran teasers on radio and in print. On November 21, a press conference was held in DLF City Centre, IT Park, Manimajra, where an electronic safe carrying Rs 1 lakh was placed in the mall by Roshan Sunkaria, municipal commissioner »»»
