Reliance Big TV announces a new package for the South at Rs 2,590 with more channels and choices for customers. It has loaded base packs with popular content and has added 22 new linear TV channels on its platform. New regional channels have been introduced in the South regional packs, including Ushe TV (Kannada), Aditya TV (Tamil) and GCV (Telugu). The 12-month package offers maximum value in all base packs. Reliance Big TV DTH has attractively priced Sun Bronze pack at R s 127 for South customers. Mr Umesh Rao, Senior Vice-President, Reliance Big TV, said that the company has now simplified its packages with easy to understand features and made same packages for entry and subscription offers.